Senior Account Executive/Advocacy, Moore Communications Group

We are currently looking for a Senior Account Executive to join our advocacy team. The ideal candidate will be experienced in communications with a heavy emphasis on media/influencer relations, community and grassroots organization relations, advocacy and the legislative process. 5-7+ years experience required; agency experience and media relationships at the statewide level are preferred. Come join this growing team of marketing and communications professionals.

What You’ll be Doing
Developing and managing the day-to-day communications and advocacy needs of local, statewide and national clients with an emphasis on media relations, influencer outreach and special events. Activities include:

Setting media and influencer engagement strategy
Building grassroots/grasstops (influencer) campaign and stakeholders
Mobilizing grassroots/grasstops (influencer) contacts
Identifying and developing mutually-beneficial relationships with media targets, bloggers and social media influencers and influential members within the region
Collaborating with team across multiple offices and clients to develop news-worthy angles and stories
Tailoring media pitches and creating media tools/assets to help secure media coverage
Conducting media outreach via phone calls, email communication and social media engagement
Creating, planning and executing engaging activations and events
Tracking and reporting media coverage
Managing project timelines and ensuring deliverables are completed on time
Providing weekly and monthly reports
Monitoring trends across markets and client industries
Traveling throughout Florida representing high-profile clients is needed on occasion

What You Should Have
Bachelor’s degree required
5-7+ years experience
Experience drafting media tools including media pitches, press releases, media alerts and op-eds (share examples)
Existing relationships with community groups and organizations that could be leveraged on behalf of client issues
Creativity and documented experience securing media coverage (give links to coverage, or case studies as examples)
In-depth knowledge and understanding of media relations strategies and how each tactic can be deployed in different scenarios
Experience planning and executing special event and/or media events
Understanding of the legislative process and key players at the state and federal levels
Ability to effectively communicate information and ideas in writing and verbally
A team player with the confidence to take the lead with client conversations
Great ability to identify potential negative or crisis situations and apply conflict resolution principles to mitigate issues

How to Apply
Send an email to Whitney Pickett: with resume, cover letter, and links to relevant work.

MCG Culture
MCG prides itself on a culture of teamwork. New employees often comment that, despite having nearly 40 employees who bring unique perspectives and experiences to the table, the MCG team is remarkably cohesive. Differences in team members are embraced and encouraged, to bring fresh creativity and new approaches to every project. With the strong emphasis on teamwork and open door communication policy, employees feel supported and emboldened at every step. Staff is quick to recognize their colleagues’ achievements at weekly team meetings, further deepening the culture of collaboration.

Cooperation pervades the MCG culture so strongly that an entire room was established to celebrate this mentality. The C-lounge (which stands for colleagues, clients and community) is the team’s brainstorm, team meeting, get-away-from-your-desk space that fosters collaboration.

As much as team members enjoy working with one another, they actually like seeing each other outside of the office, too! That’s why employees are treated to regular happy hours and bi-annual team builders, such as kickball games, zip lining and the annual (extremely competitive) pumpkin carving contest for Halloween.

To relax and recharge, team members receive the week between Christmas and New Years Day off with pay, in addition to all traditional holidays. Employees may take their birthday off and work on a bi-weekly flex schedule, which allows all full-time employees to work a half day every other week on Fridays.

To keep employees healthy and happy, MCG offers an optional wellness program, in which 100 percent of employees participate. Activities include lunch and learn sessions with the State of Florida executive chef, yoga sessions and healthy potlucks.

Another productivity boost comes in the form of standing desks, purchased by MCG for staff choosing to participate. To date, more than half of staff work at a standing desk and report an overall increased feeling of wellness, which translates to happier employees, both in and out of the office.

MCG has been named a Florida Trend Best Place to Work five years in a row. The honor is bestowed by the statewide business publication annually to 100 organizations in Florida and is based on company policies, practices and demographics, as well as employee feedback received through an anonymous survey. This five-time recognition speaks to the culture that has been created at MCG – a culture of excellence and collaboration that results in success for clients and happy, loyal employees.

In addition to its success in Tallahassee, MCG recently expanded its team and reach with offices in Denver, New Orleans and West Palm Beach.

Closing Date: 08/31/2017

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